Conference Dates: June 30 - July 2, 2018
Venue: Radisson Blu Hotel, Milan – Italy
Dear & Esteemed Colleagues,
Greetings! We are pleased to extend a warm welcome to you and your colleagues to the upcoming International Conference on Marketing, Tourism & Hospitality (MTC18Italy Conference) which will be held in the beautiful city of Milan - Italy.
May we invite you to submit your research manuscripts/case studies in all areas of research in business studies?. We do organize, in addition to paper presentations, invited lectures on selected topics closely synchronized with the conference theme and topics related to Tourism, Marketing, Hospitality and others.
We are also planning to organize a panel discussion on the following topic on day 1 of the conference. We are sure, this program would add greater value addition to the academic fraternity participating at the conference.Topic: Essential Management skills! A re-visit of what we teach in the classroom?
It is quite interesting to learn from research reports that more than 80% of the consumers do online research before making any crucial purchase decisions. Also, many companies (over 80%) hire digital marketing professionals for improving their business performance. Of course, manufacturing and marketing agencies have to walk with the technology and ensure that they add greater value to the customers.
The upcoming conference in Milan has two important objectives. Firstly, the field of marketing has undergone dramatic transformations during the past five years thanks to the unprecedented developments and innovations in this digital era. On the other hand, consumers’ tastes and preferences have been changing in tune with the technology clearly indicating that one has to focus not only on retaining existing clients but on gaining access to new markets and clients as well. This upcoming conference provides a wonderful platform for researchers, experts, specialists and academicians to network and share their rich knowledge and expertize with fellow academicians and like-minded people in this emerging area. Secondly, teachers, researchers, scholars and industry experts should not only know the contemporary progresses in this field but should resort to joint and collaborative research works for the advancement of the field of marketing, particularly, in digital marketing. In addition, it is an opportunity for researchers to visit places of interest in and around the beautiful city of Milano which is one of the most sought-after tourism destinations in the world.
Shri Dharmasthala Manjunatheshwara Institute for Management Development (SDMIMD), ranked among the top Business Schools in India, is located at the foot of Chamundi Hills in the heritage city of Mysore, Karnataka. The campus has won many architectural and landscape awards and provides a great environment for learning and germination of managerial intellect. The institute has been conferred A** Rating at National Level by CRISIL.
The institute is promoted by the Shri Dharmasthala Manjunatheswara Educational Trust - a premier non-profit educational organisation functioning under the aegis of Shree Kshetra Dharmasthala, which is known for its unique embodiment of Dharma. Today, SDME Trust has more than 40 recognised educational institutions under its wings, imparting quality education from the primary level to the postgraduate level. Trust is known for the professional institutions in Medical, Dental, Engineering, Naturopathy, Ayurveda, Law, Business Management and Physiotherapy. The trust and all the associate institutions benefit from the visionary leadership of our Chairman, Padma Bhushan Dr. D. Veerendra Heggade, Dharmadhikari of Dharmasthala.
SDMIMD’s AICTE approved PGDM programme, accredited by NBA, runs for six terms over two years with an impeccable track record of academic rigor. SDMIMD also has Student Exchange Programs with the MAYS School of Business, Texas A&M University, USA; Global Management Institute of Shanghai University, China; and British University in Dubai, Dubai. These student exchange programmes enable students to understand each other’s cultures, business practices and traditions. This gives students an edge when it comes to international opportunities.
The SDMIMD’s research unit - SDM Research Centre for Management Studies’ (SDM RCSM), publications ‘Cases in Management’, ‘Contemporary Research in Management’, ‘Excerpts of Select Summer Internship Reports’, have come in for praise from the world of academics. The institute’s journal ‘SDMIMD Journal of Management’ indexed in EBSCO and iScholar has evolved as a prestigious publication well known for the quality of the papers, therein.
To know more about SDMIMD please visit: www.sdmimd.ac.in